Aspire Early Childhood Consultancy was after a brand that would speak into the world of early childhood professionals. I kept the designs clean, fresh and professional, yet with a nurturing feel. I have also added in an element of a leaf which also relates to a specific value that Michelle has as a foundation for her business. The different coloured segments within the leaf relate to the different arms of the business and can also represent the businesses that Aspire professional work with, at different seasons + stages of their businesses.

It was integral to Michelle to have a natural element in her branding to represent her Aboriginal heritage. Together with Michelle, I designed her logo, style guide, business stationery, business cards, printed marketing material, web imagery and social media templates. We also printed signage for her workshops and professional speaking.